vin.sɛnt |

Coca Cola Sin Azúcar


Mexico is filled with as much vibrant personality as there are Coca-Cola Sin Azúcar bottles in the world. To capture this energy and diversity, we launched an electrifying social campaign that introduced Coca-Cola lovers to the unique personalities of each Coca-Cola Sin Azúcar bottle.

Bringing these characters to life, we collaborated with popular local YouTube creators, who lent their voices to the bottles, infusing them with charm, humor, and personality. Through their storytelling, these beloved creators connected with their fandoms in a fun and immersive way, making every sip of Coca-Cola Sin Azúcar feel like an encounter with a bold, new character.


Google / MediaMonks
Creative Direction



Los Angeles, California.